Sephora is the leader of makeup, fragrances, and skincare products. It offers more than 200 brands of prestige products. During my tenure there as Design Director, I was responsible for the day-to-day creative direction of the retail space. This included both online and offline creative campaigns throughout each calendar year. My team was also responsible for leading the efforts of a 3 year brand makeover within Sephora. This included the rebrand of their commerce website, retail store environments and creative direction of photography and brand guidelines.
Additional credit: Sephora Design Team